About the Project:
Client: PCNA
Year: 2017
Production: Green Jacket Productions

Concept/ DIR: Dave Croyle
DOP: Dave Croyle / Green Jacket Productions
Photography: Dave Croyle

As the leading resource for branded promotional products, Polyconcept North America (PCNA) is no stranger to hot trends. In the summer of 2017, idle hands were easily kept busy by the Fidget Spinner, a balanced ball bearing toy that seemed to rotate a million miles per second. PCNA engaged us to craft a video to showcase the product in a fun and engaging way. Despite taking frequent spinning breaks throughout production, we managed to make some fidget magic.