About the Project:
Client: Transitions Optical
Year: 2016
Production: THIS IS RED
Director: Jeff Myers
Producer: Dave Croyle
Cinematography: Klay Abele
Photography: Lex Covato
A delicate blend of science and style, Transitions lenses have found a home in every demographic. Speaking frankly, if you go outside, Transitions are great for you. Through a series of video and photography, we illustrate the surprising facts, multiple use cases, and fashion-forward design this product has to offer.
